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Eco.Luxury.Style Magazine - The Documentary Film Issue - Autumn 2012
Greening Beauty Gift Giving In The Age of Organic
by Paige Donner
Neal's Yard Remedies, the UK-based natural remedies, skincare, bodycare and now makeup line, feels that the Tree is a perfect symbol of beauty: The roots represent our health/inner beauty, and the outer blossomings of gorgeous leaves, fruits and flowers are symbols of our outward beauty. That's the logic behind their logo.
So when they moved into developing their makeup line, after several years of careful thought and reflection, they knew that mineral makeup was the direction to go in. However, based as they are on holistic and organic remedies masquerading as personal care products and skincare, they wanted nothing to do with the common additives found in many of the mineral-based makeups on store shelves today. One good example is talc and talcum powder. Believe it or not, many "mineral" makeup lines today use these as fillers to round out their color-based mineral makeup lines. But never NYR!
White Tea (Powder)
So what NYR did before ever launching their makeup line in any of their 42 U.K. stores (70 boutiques worldwide) was to do a fair bit of research focused around white tea and white tea powder.
"Color That Cares"
Many of us know white tea as the super anti-oxidant we can sip, but what NYR lab researchers found was that white tea, ground up as a powder and used topically on the skin, also makes for a superb anti-oxidant ingredient and free-radical protector for the skin. So when you apply any of the Neal's Yard Remedies mineral makeup, on face, eyes, cheeks and lips, you are actually doing your skin a favor by giving it a good dose coating of anti-oxidant and free-radical fighting White Tea.
Autumn's new shades are gorgeous gem colors such as plum, royal blue, blue bell and silver birch. When you add just a smidgen of water to your makeup brush, the mineral color makeup for your eyes, for example, goes on wet and stays on all day long. What's more, these mineral makeups in rich and flattering pigments are the first makeup line to be Soil Association Certified.
On The Horizon: Soon to be launched - by end of 2012 in the U.K - is their new range of lipsticks in a range of luscious shades. And for 2013 they promise to have come out with a jaw-dropping, eye-popping fully-functioning, organic based mascara. For U.S. customers, NYR lipsticks will be available by early 2013.
Never Tested on Animals, Fair Trade, Natural, Organic - Neal's Yard Remedies
Neal's Yard Remedies Makeup
His most ambitious statement issued is his recommendation to cut CO2 emissions by 40% by 2030 and 60% by 2040 at the European Union level. Current EU targets are 20% reduction of 1990 levels by 2020.
Hollande stated that he would like to see more global dialogue on environmental issues, citing the lack of a renewed agreement on climate goals reached internationally so far makes this an urgent and important matter. The Kyoto Protocol expires at the end of this year so climate talks are expected to once again take priority at the upcoming November Doha COP 18 conference. According to the Paris-based International Energy Agency, CO2 emissions rose by 3.2% last year to 31.6 billion tons, spurred by increases from China.
More initiatives he announced/ launched:
Hollande Sets Ambitious CO2 Emissions Reductions Goals For France And EU
Recycle, Reuse, Rejoice!
We Love Lovea!
“With the EKOCYCLE brand, I’m on a mission to educate and inspire consumers around the globe to seek out more sustainable lifestyle choices that will ultimately play a part in the movement toward a world with zero waste,” said global musical artist and producer, will.i.am.
“By making products that contain recycled materials more attractive to both businesses and consumers, everyone can do their part to keep the cycle going to turn discarded waste into cool, new items. The Coca-Cola Company shares this vision and together working with local communities worldwide we will showcase the greater value of recycling, as well as selecting products that feature recycled materials.”
“The EKOCYCLE brand initiative is a platform that aligns with our vision of zero waste and our focus on sustainability,” said Bea Perez, vice president and chief sustainability officer, The Coca-Cola Company.
Consumers can purchase Beats by Dr. Dre® headphones beginning fall of 2012. Other EKOCYCLE products, including New Era® hats, will be available early 2013.
To learn more about the EKOCYCLE brand initiative visit EKOCYCLE.com.
EKOCYCLE
Eco.Luxury.Style - Men's Sustainable Fashion Issue
Eco.Luxury.Style - Men's Sustainable Fashion Issue Out Now
by Nadine Weil
The Hulk Mark Ruffalo Hosts Party for Renewable Energy in Africa
A-List Celebrities With Green Businesses
White Willow Salicins and Natural Retinol Liposomes are just a couple of the ingredients in this latest evolution of Suki Tinted Active Moisturizer. If there's one thing that Suki does, it's that she listens... she listens to her skin's needs, she listens to her clients' skin needs and then she develops and formulates her synthetic-free advanced technology pure makeup accordingly.
Suki Tinted Active Moisturizer
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