Saturday

Green Carpet, Red Dress

The last couple years have seen an awakening of Green Style on Red Carpets. Not just actresses but also wives of actors are using their moments under the Star Lights to bring attention to ethical fashion and their favorite charity causes.

British actor Colin Firth's wife, Livia, even maintains a blog hosted on Vogue that discusses her favorite [ethical fashion] finds and also some resale and London Pop Up shops where you can purchase dresses that have been worn by her on Red Carpets. Including a dress worn on her recent walk down the Academy Awards Red Carpet with husband Colin.

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We've come a long way, baby, even from 2009 when Greening Hollywood stationed ourselves on the Kodak Theatre, Academy Awards Red Carpet with our Terracycle Bag and our Repurposed Threads. 

Greening Hollywood TV VIDEO HERE

Livia Firth's Blog Here

Excerpt...Both the Prophetik Golden Globes dress and the Gary Harvey Oscar dress will be auctioned to raise funds. The highlight of my night however was still meeting Jamie Oliver. Hope I didn't make a fool of myself when I offered to cook pasta for him! - Livia Firth

Interested? Read More on Greening Beauty and on Vogue's Green Blog

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Posted via email from Greening Beauty


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Friday

Tesla and Jetsetter Present the Ultimate Green Weekend

Jetsetter

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In honor of Earth Day, Tesla is partnering with luxury vacation company Jetsetter to offer thoroughly green luxury weekend getaways. Vacationers are invited to stay for a full weekend at one of three top-tier, eco-friendly hotels in North America: The Loden in Vancouver, The Cosmopolitan in Las Vegas, or the Bardessono in Napa Valley. During their stay, they will get total access to an electric Tesla Roadster for two days. This is the first time Tesla has offered an opportunity like this!

 

The weekend packages go on sale at noon EDT today, Earth Day, Friday, April 22 at http://www.jetsetter.com/tesla.

 

Jetsetter operates very similarly to Gilt Groupe. It’s an online community that provides members with insider access, expert knowledge and exclusive deals on the world’s greatest vacations. Sales are valid for a limited time only, and are first come first serve. Those who sign up with Jetsetter to take advantage of the Tesla deal will receive a $50 credit.

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Posted via email from The Green Blog Network


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21 Day Reusable Challenge by Olympic Medalist Gretchen Bleiler

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Olympic silver medalist and 4 X-Games halfpipe gold medalist Gretchen Bleiler is proud to announce the Earth Day 2011 (April 22nd, 2011) kick off of the “21 Day Reusable Challenge, ” an eco-minded call to action asking individuals around the globe to give up single serving disposable plastic water bottles, plastic grocery bags and Styrofoam takeaway containers for 21 days. 

 With the idea that it takes 21 days to build a habit, the challenge encourages people to consciously “create a habit” to benefit our habitat. As the keynote speaker at a college environmental conference during the Fall of 2010, Gretchen wanted to call students to action. Out of this desire, the 21 Day Reusable Challenge was born.

“Every single one of us has a unique opportunity to create awareness and influence change, so the 21 Day Reusable Challenge is a chance for people to stop using harmful disposable products, and inspire their friends and families to do the same by simply posting videos and photos through their social network.” - Gretchen Bleiler

From there, Gretchen’s Facebook followers vote on the most inspirational stories and the top five individuals with the most liked stories win products from Gretchen’s sponsors.

To post images and videos of your own 21 Day Challenge to Gretchen’s Facebook page (a requirement to be a part of the contest), go to www.facebook.com/gretchenbleiler.

Follow Gretchen on Twitter for 21 Day Reusable Challenge updates/ posts at www.twitter.com/gretchenbleiler and if/when you tweet back, please use #reusablechallenge.

By collaborating with her network of generous/eco-minded sponsors, Gretchen hopes to spread the message and encourage people to participate in the challenge, incorporating reusable living in their everyday lives while also raising awareness to the amount of disposable waste we are still exposed to on a daily basis. “Our winters depend on how we manage our consumer habits, and since most of these athletes already practice sustainability, this is a chance for them to show it and encourage their fans to do the same,” says Gretchen.


After winning a silver medal in the 2006 Winter Olympics for women’s snowboarding halfpipe, Gretchen decided to use her new platform as a chance to speak about an issue that is close to her heart in many ways, climate change. In addition to working with sponsors Oakley and K2 Snowboarding to create signature eco friendly products, Gretchen has also started her own sustainable stainless steel reusable water bottle company, ALEX Bottle, with husband and former Oakley Marketing Manager, Chris Hotell. For more information on ALEX Bottle, please visit 
www.alexbottle.com. For more information on the 21 Day Reusable Challenge or to participate go to www.21dayreusablechallenge.com 

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Mayor Villaraigosa Announces Electric Vehicle Pilot Program

(April 21, 2011) LOS ANGELES — Mayor Antonio Villaraigosa, LADWP General Manager Ron Nichols, and environmental leaders announced today an LADWP pilot program that will provide rebates of up to $2,000 to the first 1,000 LADWP customers for home chargers and installation costs for their electric vehicles.

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“Los Angeles is leading the nation in cleaner, greener transportation solutions,” Mayor Villaraigosa said. “By offering significant rebates for home electric chargers, we hope to make electric cars more cost-effective than gasoline powered vehicles for Angelenos.”

READ ON GREENING PARIS ABOUT AUTOLIB' EV PROGRAM:

Car Service On Demand Click Here 

Yesterday, the Board of Water and Power Commissioners approved the Electric Vehicle Home Charger Rebate Program – Charge Up LA – to ease the financial burden for residents who want to install a rapid (Level 2) charger at their home for qualifying electric vehicles. Beginning May 1, 2011, the LADWP’s goal is to stprovide rebates for 3,000 to 5,000 EV home chargers.

The LADWP will track the EV charging patterns to ascertain where to allocate resources for potential energy growth. By monitoring charging patterns, the LADWP can guard against straining the grid.

As gas prices continue to rise, EVs could become a better economic value for LADWP customers. Compared to regular gas-powered vehicles, the “fuel” cost of an EV is about equal to $1 per gallon.

The range of the rebate will depend on the type of charger and the related equipment installed by the customer. To qualify for the rebate, customers must participate in LADWP’s Residential Time-of-Use Rate, which provides a significant discount for electrical use during “off-peak” hours—weeknights and anytime on weekends.

During these “off peak” hours, EV owners will not only save money – they will take advantage of renewable energy from wind power. By charging at night – the peak hours of wind power and production – owners will maximize renewable wind power and will also ease the strain on the electric grid.

“We expect most of our customers to charge their electric vehicles at night and the result is a double win for the environment,” General Manager Ron Nichols said. “We generate electricity with renewable wind power, and we store that renewable energy in car batteries that then powers Angeleno’s cars during the day.”

The rebate program is part of an overall strategy by the City to ensure that Los Angeles is EV ready. At the Los Angeles Auto Show in November, the Mayor announced a program to help residential customers within the City of Los Angeles go from permit to plug-in for home electric vehicle chargers under 7 days, provided the customer's electrical system can support the charging requirements.

Components of LADWP’s EV strategy include:

EV Infrastructure: LADWP will upgrade the 86 existing City of Los Angeles owned public chargers. LADWP plans to invest in additional new public chargers after existing ones are upgraded. LADWP will also encourage private owners of older style chargers to upgrade to the new standards.

Data Sharing: LADWP is coordinating with major EV charger vendors to share data regarding EV purchases and driving patterns that will help determine locations for new chargers. LADWP is also developing a standard agreement with charger vendors to meet conditions of the U.S. Department of Energy’s “The EV Project,” aimed at bringing more federal grant funds to the city.

Public Information: LADWP has established a website, www.ladwp.com/EV, for comprehensive one-stop information on the rebate program, installation and permits, rate discount and meter options.

Regional Collaboration: LADWP is collaborating with regional agencies, industry, various jurisdictions and other electric utilities to foster a seamless driving experience throughout the region.

Power Grid Upgrades: EV driving patterns and charging data will be used to help forecast and prepare the electric grid for energy growth related to EVs. The information will also support LADWP’s Smart Grid Demonstration Project.

EV Discount: LADWP offers a 2.5 cent per kilowatt-hour (kWh) discount to residential customers who charge their EVs during off-peak hours when demand for energy is lowest (nights and weekends). The discount is available to customers on LADWP’s Residential Time-of-Use Rate, who already benefit from reduced rates during off-peak hours.

Customer Service: A team of LADWP Customer Service Representatives has been trained to answer questions and assist customers with the charger installation process. For direct assistance, customers may call 1-866-484-0433 or email PluginLA  at  ladwp dot com.

To download an application or for the EV Home Charger Rebate and other information, visitwww.ladwp.com/EV.

This is the Mayor’s latest initiative to transition Los Angeles away from relying on dirty diesel to be the cleanest, greenest City in the country. In March, the Metropolitan Transportation Authority voted to ratify a new pilot program to add 30 electric buses to the fleet. After a careful evaluation of whether electric buses do in fact save money and are more efficient, the city will implement the program on a larger scale – setting a national precedent.

 

Recycle, Reuse, Rejoice!

 

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AEG Celebrates Earth Day L.A. Live

* Sponsored Post

Recyclable Items being collected:

Cell phones, light bulbs, batteries, sporting goods and tennis shoes.

 

 

WHERE:                Nokia Plaza L.A. LIVE                 

 

 Event kick-off 12:00pm Friday, April 22, 2011

§         12:00pm-5:00pm: Earth Fair featuring interactive booths including Silent Auction

§         12:00pm-5:00pm Co-ed Adult & Youth Ultimate Frisbee Pick-Up on Farmers Field Turf (Chick Hearn Court)

§         12:45pm-1:15pm: ACE Environmental Presentation

§         1:15pm-2:30pm Radio Disney Artists Perform

§         2:30pm-3:30pm Radio Disney Artists Meet n Greet

§         3: 30pm - 4:30pm  AC Green Autograph Signing

§         3: 30pm- 4:15pm Vida Tinta, inner city youth rock band

§         4:15pm-5:00pm DJ on stage


Join Coco Jones and Jacob Latimore from Radio Disney, former LA Laker AC Green, local youth Rock Band Vida Tinta and representatives from AEG, STAPLES Center, ESPN, and Alliance for Climate Education As They Bring Environmental Awareness to L.A LIVE

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WHAT:       In honor of Earth Day, a nationally recognized day for inspiring environment awareness and mobilizing individuals to take action, the AEG 1EARTH program and L.A. LIVE will host an interactive Earth Fair where the public can celebrate their commitment to environmental protection and learn how to live green in Los Angeles.

 

                      The Earth Fair will be open throughout the day where attendees can turn in recyclable materials from light bulbs to used sporting goods and visit booths where they can learn the simple ways to transform their habits and go green in their everyday lives. Attendees are encouraged to walk through the event and visit the LA-based groups that are putting sustainable living into action right here in our city and find out how they can get involved.

 

During the event there will also be an interactive presentation and two exciting live performances by Radio Disney and local youth rock band, Vida Tinta. Kids will even have the chance to meet the Radio Disney performers in person afterwards and get autographs from basketball legend AC Green!

 

WHO:          Featured entertainment, speakers and participants include:

 


§         Alliance for Climate Education 

§         Aquarium of the Pacific and Seafood of the Future 

§         Bike Nation 

§         Coalition for Clean Air 

§         Cell Phone for Soldiers 

§         City of LA Sanitation 

§         CLEAN LA

§         Coke-Cola

§         Green Music Group

§         Green Youth Movement

§         Habitat for Humanity

§         Heal the Bay

§         Herbal Life

§         Inner City Arts

§         Inside Outdoors

§         LAANE- Don’t Waste LA

§         LA Galaxy

§         LA Metro

§         LADWP

§         Long Beach Depot for Creative Use

§         People for Parks

§         Radio Disney

§         Regal Cinema

§         Ritz-Carlton Spa

§         Santa Monica Bay Keeper

§         Save our Beach

§         SPCA LA

§         Tree People

§         Verve Contemporary Arts and Framing

§         Toyota

§         Waste Management

§         Water Replenishment District of Southern California

Recycle, Reuse, Rejoice!

 

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Tuesday

Animal Planet Premieres The Humane Society Of The United States’ 25th Anniversary Genesis Awards

Airing Saturday, April 30, 2011, at 7:00 p.m.

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HOLLYWOOD, Calif. (April 18, 2011) – Regarded as the Oscars® for animals, The Humane Society of the United States’ 25th Anniversary Genesis Awards reveals what Betty White, Oprah Winfrey, Kristin Davis, Stephen Colbert and Emily Deschanel have in common. Whether as presenters or awardees, they have each made a contribution to raising awareness of animal protection issues, along with the many other notables from the news and entertainment media recognized in the show for their work in highlighting pressing animal concerns. 

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In taking a look at the rich variety of feature films, documentaries, and TV shows featuring animal issues, the inspiring 25th Anniversary Genesis Awards one-hour TV special delivers many memorable moments. Among the high points are Bill Maher’sNew Rules show opener, the cast of the hit TV comedy Hot in Cleveland introducingthe Sid Caesar Comedy Award, Sex and the City’s Kristin Davis receiving The Wyler Award for spotlighting the plight of orphaned African elephants, the nostalgic reunion of The Mary Tyler Moore Show alumni Betty White and Ed Asner, and Stephen Colbert’s hilarious acceptance speech, in which he makes some unusual demands on behalf of animals.

Airing on Animal Planet on Saturday, April 30, at 7:00 p.m. ET/PT and Sunday, May 1, at 9:00 a.m. ET/PT, The 25th Anniversary Genesis Awards also salutes the role the network has played in celebrating the animal kingdom over its 15-year broadcasting history, with a video montage of Animal Planet favorites such as Whale WarsThe Jeff Corwin Experience, Animal Cops, Jane Goodall’s When Animals Talk and Pit Boss.

 “This is an awards show that aims to engage, enlighten and entertain its audience,” says Beverly Kaskey, senior director of the Hollywood office of The Humane Society of the United States and executive producer of the annual Genesis Awards. “The nominees in this year’s Sid Caesar Comedy Award category, The Colbert Report, The Daily Show and The Simpsons, and Dramatic Series nominees True Blood and Law and Order are proof that entertainment and social messaging are not mutually exclusive.” For a full list of winners, go to humanesociety.org/genesis Pictures Courtesy HSUS.

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Sunday

Rachel Carson’s The Sea Around Us Released as eBook For Earth Day 2011


Open Road Media announces the publication of Rachel Carson’s Under the Sea Wind, The Sea Around Us, and The Sense of Wonder as ebooks in time for Earth Day 2011.

More information about the ebooks:

Award-winning author Rachel Carson (1907–1964) was one of the greatest American natural history writers of the twentieth century. Her books include Under the Sea Wind, The Sense of Wonder, and The Sea Around Us. Decades after Carson published her first book and brought environmentalism and conservation to the forefront of the cultural conversation, readers can access three of her seminal works in the environmentally friendly e-format for the first time.

Today, the Green Blog Network has the privilege of sharing with readers some of Carson's own words. Rachel Carson wrote this preface fifty years ago for the rerelease of The Sea Around Us, which combines detailed fieldwork and inspiring prose to reveal a deep understanding of the earth’s most precious, mysterious resource—the ocean.

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 Excerpt:

...And yet the actual transport of radioactive elements by the sea itself is only part of the problem. The concentration and distribution of radioisotopes by marine life may possibly have even greater importance from the standpoint of human hazard. It is known that plants and animals of the sea pick up and concentrate radiochemicals, but only vague information now exists as to details of the process. The minute life of the sea depends for its existence on the minerals in the water. If the normal supply of these is low, the organisms will utilize instead the radioisotope of the needed element if it is present, sometimes concentrating it as much as a million times beyond its abundance in sea water. What happens then to the careful calculation of a “maximum permissible level”? For the tiny organisms are eaten by larger ones and so on up the food chain to man. By such a process tuna over an area of a million square miles surrounding the Bikini bomb test developed a degree of radioactivity enormously higher than that of the sea water.

By their movements and migrations, marine creatures further upset the convenient theory that radioactive wastes remain in the area where they are deposited. The smaller organisms regularly make extensive vertical movements upward toward the surface of the sea at night, downward to great depths by day. And with them goes whatever radioactivity may be adhering to them or may have become incorporated into their bodies. The larger fauna, like fishes, seals, and whales, may migrate over enormous distances, again aiding in spreading and distributing the radioactive elements deposited at sea.

The problem, then, is far more complex and far more hazardous than has been admitted. Even in the comparatively short time since disposal began, research has shown that some of the assumptions on which it was based were dangerously inaccurate. The truth is that disposal has proceeded far more rapidly than our knowledge justifies. To dispose first and investigate later is an invitation to disaster, for once radioactive elements have been deposited at sea they are irretrievable. The mistakes that are made now are made for all time.

It is a curious situation that the sea, from which life first arose, should now be threatened by the activities of one form of that life. But the sea, though changed in a sinister way, will continue to exist; the threat is rather to life itself.     

RACHEL CARSON  
Silver Spring, Maryland
October 1960   

Read the rest of The Sea Around Us, and learn more about Rachel Carson.


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