Friday

Green Film Sets Q&A with Ryan Pomeranz, Director/Producer

The Following Q & A with filmmaker Ryan Pomeranz was re-posted from Production Hub...

Q: What was the inspiration for Theodore is Dying and why did you decide to go green for this project?

A: Theodore is Dying (TID) was made as part of an MFA program at UCF in "Entrepreneurial Digital Cinema." I knew I wanted to do a feature once I got my BFA and the program at UCF gave me the means to do it. It's amazing how much a mandate and a deadline can act as inspiration. 

Theodore is Dying tells four different stories dealing with themes of death and rebirth, which is something I knew I wanted to explore when I started writing it. I think it's a normal part of life to hit these points of demarcation where you can draw a line and say "this is where everything changed." Whether it's the loss of a loved one, or the end of a long-term relationship, or whatever, at some point you're going to have to pick up and start over, and that's what each character in the film is faced with.

Q: What kind of equipment did you use for this film and how did it affect the going green initiative?

A: We shot HD on the Sony EX-3. Obviously shooting digitally is more environmentally sound as opposed to shooting on film. You end up avoiding the use of environmentally damaging materials that are used to both make and process the film. Our first goal when deciding to shoot digitally was (like most people I would assume) to keep costs down. 

Q: What was the budget for this film and how did you achieve success on such an “ultra-low budget”?

A: The budget for TID was $35,000. Certainly the reason we had a successful shoot comes from the incredible crew we had working on the film. It was important to us (Producer Allie Kenyon and I) to surround ourselves with people that we had worked with before and/or had absolute confidence in. Making a film with this small of a budget, in a somewhat unfamiliar location, comes with an extra set of challenges, but having a talented dedicated crew can absolutely make the difference between whether those challenges are surmountable or not. 

Q: What are some tips that you could give other filmmakers working on feature films with low budgets?

A: This is sort of a hard question to answer because I feel like every situation is different. Once again I would say making sure you surround yourself with people you trust is one of the most important things you can do. As a director or a producer you're not going to be able to handle every "fire" that flares up, so having a great production manager and a great 1st AD (We had the amazing Meredith Kaulfers and Alix Duggins respectively) is absolutely essential. 

My other advice would be to make the film as "above the table" as possible. This isn't to say you shouldn't steal shots when you need to, but the more preparation and paperwork you finish in pre-pro, the less hassles and potential legal pitfalls you'll face when it's time to distribute or even (God forbid) sell your movie. We had a great lawyer that was willing to work with our budget and our specific situation. Shop around because many entertainment lawyers are willing to work with first time filmmakers. The last thing you want is to end up with an amazing film you can't do anything with. 

Q: Would you encourage other filmmakers to go green on set? What are some tips for making a set more eco- friendly?

A: I absolutely would recommend that filmmakers try to make their films in as sustainable a way as possible. Beyond sleeping better at night, we were also actually able to save money in production by going green. It's also been incredibly useful as a marketing tool.  Read MORE...

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Thursday

MojaMoja 2011 Pre-Grammy Brunch = Unforgettable

"You Are Not Alone,"...Event Benefits OxFam America

Music Icon Mavis Staples Leads the Way at Pre-Grammy Brunch
The 3rd Annual MojaMoja Pre-Grammy Brunch honors the Rock & Roll Hall of Famer
at Benefit Concert for Oxfam America


The legendary Mavis Staples accepts the inaugural MojaMoja Vanguard Award during
the 3rd Annual MojaMoja Pre-Grammy Brunch held in downtown L.A.

LOS ANGELES - On Saturday, February 12, more than 300 fans attended the 3rd Annual MojaMoja Pre-Grammy Brunch and Concert at the AT&T Center downtown Los Angeles. Performances included Grammy nominees Chilean Rapper Ana Tijoux, Bilal and Eric Roberson.  Other artists featured at the event were
DJ Flying Loyus and Superhumanoids.
Staples, known for her classic hit "I'll Take You There,"  was presented with the inaugural MojaMoja Vanguard Award by world renowned DJ and co-creator of
theMojaMoja.com Garth Trinidad and Oxfam America's Bob Ferguson, senior music advisor.  

She performed her 2011 Grammy-winning song "You Are Not Alone." 
The event helped to raise funds for Oxfam America and its work in Haiti.
Themojamoja.com is an online international and urban alternative music site. The mission of the annual MojaMoja Pre-Grammy Brunch is to connect good people with good music for a good cause. Learn more at www.themojamoja.com

Check out your photos from Lensley Here!



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Monday

Mad Men Take Paris

Mad Men creator Matthew Weiner was in Paris recently to accept the Vermeil Medal of Honor from Paris Mayor Bertrand Delanoe's cultural deputy.

Christina Hendricks and John Slattery, co-stars of the hit U.S. TV show, accompanied Weiner to celebrate the recently launched (in France) Sundance Channel.

The small Hotel de Ville gathering was followed by an exclusive cocktail for Rainbow Media Execs in Paris's 17th Arrondissement's newest Hotel Royal Parc Monceau.

During France's Cesar Award Month (the French equivalent to the Oscars) there is ample opportunity to discuss Eco Productions and Green Sets of which Mad Men has been an exemplary model. But MadMen in Paris? They rolled out the Red Carpet...Not the Green Carpet this time. Tant Pis!!

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Tuesday

EPA Recognizes Sony For Leading Green Power Purchase

NEW YORK, February 3, 2011 – Sony Corporation of America, Sony DADC, Sony Electronics and Sony Pictures Entertainment in the U.S., under the umbrella of Sony Corporation of America, announced today that they have come together to purchase more than 143 million kilowatt-hours (kWh) of green power annually for 2011, which is enough green power to meetan estimated 49 percent of these entities’ electricity use.  As a result of this purchase, Sony Corporation of America ranks No. 27 on the U.S. Environmental Protection Agency’s (EPA’s) National Top 50 list of the largest green power purchasers. 

 

Sony is purchasing Green-e verified renewable energy certificates (RECs) through Renewable Choice Energy and 3Degrees.  Additionally, Sony is using its own on-site solar installations, which produce more than 600,000 kWh/year. These activities demonstrate a proactive choice to switch away from traditional sources of electricity generation and support cleaner renewable energy alternatives.

 

According to EPA, Sony’s green power purchase of more than 143 million kWh is equivalent to avoiding the carbon dioxide (CO2) emissions of nearly 20,000 passenger vehicles per year, or the CO2 emissions from the electricity use of nearly 13,000 average American homes annually.  This purchase also qualifies the Company for EPA’s Green Power Leadership Club, a distinction given to organizations that have significantly exceeded EPA’s minimum purchase requirements. Green Power Leadership Club members must purchase ten times the partnership’s minimum requirement organization-wide. 

 

Sony’s recent green power purchase and on-site solar generation initiatives are part of its ongoing support of renewable energy and its commitment to reducing its environmental impact globally under its “Road to Zero” environmental plan, through which the Company aims to achieve a zero environmental footprint by 2050. 

 

As a global leader in the consumer electronics and entertainment industries, Sony is fully committed to responsible corporate citizenship and environmental stewardship through its products, its programs, its practices and its people.  From research and development of energy-efficient products and processes, to the responsible re-use and recycling of materials, Sony strives to protect and promote a healthy and sustainable planet, improving the quality of life of future generations.  For more information on Sony’s global environmental initiatives, visitwww.sony.net/SonyInfo/csr/environment/index.html.

 

About EPA’s Green Power Partnership

The Green Power Partnership is a voluntary program that encourages organizations to buy green power as a way to reduce the environmental impacts associated with purchased electricity use. The Partnership currently has more than 1,300 Partner organizations voluntarily purchasing billions of kilowatt-hours of green power annually. Partners include a wide variety of leading organizations such as Fortune 500® companies, small and medium sized businesses, local, state, and federal governments, and colleges and universities. For additional information, please visit www.epa.gov/greenpower.

 

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Thursday

Gavin Newsom Lays Out Green Agenda for California

By Tilde Herrera 

 

California may have a reputation as the trendsetting state that has given the world a range of technologies, but the next frontier of innovation will likely be in cities, according to its new lieutenant governor.

 Photo Courtesy Green Biz

 

"States are laboratories of democracy," said Gavin Newsom, "but cities are laboratories of innovation."

- - -

 

But Newsom, who promoted mandatory composting in San Francisco and implemented the city's plastic bag ban, plans to use his bully pulpit to promote cleantech opportunities throughout the state -- an even off our coasts by tapping the ocean for energy.

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In an effort to make California a leader in electric cars, Newsom wants to install charging stations throughout California by utilizing the state's network of public rest stops in order to overcome consumer fears about EV driving ranges. He also wants to get the Property Assessed Clean Energy (PACE) program back on track to give homeowners and businesses a financing option for solar panels.

 

A final push from the lieutenant governor will focus on retrofitting the state's existing buildings, a two-pronged approach to improve energy efficiency and address California's high unemployment rate. Citing 2009 research, Newsom explained that a $1 billion investment in coal would yield 890 jobs, compared to 1,000-1,500 jobs in nuclear, 1,900 jobs in solar, and 3,300 jobs in wind.

…

 

(This article can be read at: http://www.greenbiz.com/news/2011/02/02/gavin-newson-lays-out-green-agenda-california)

 

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Saturday

Cold Weather & Another Earth Sundance Selects

"COLD WEATHER"

 

WILL OPEN THEATRICALLY IN NEW YORK ON FEBRUARY 4TH AND IN LOS ANGELES ON FEBRUARY 11TH

A Sundance Selects Film


COLD WEATHER is simultaneously a story of a brother and sister getting to know each other after years apart and a mystery in the great tradition of crime and detective fiction. Total Running Time: 97 minutes.

 

Starring Cris Lankenau / Trieste Kelly Dunn / Raúl Castillo, Robyn Rikoon
Written, Directed, and Edited by Aaron Katz
Story by Aaron Katz / Brendan McFadden / Ben Stambler
Produced by Lars Knudsen / Brendan McFadden / Ben Stambler / Jay Van Hoy
Cinematography by Andrew Reed
Production Design by Elliott Glick
Original Score by Keegan DeWitt

Distributed by Sundance Selects   Www.IFCFilms.com
 

97 MINUTES / 2010 / USA / COLOR / 1.78 / Stereo / HDCAM

Another Earth

ALFRED P. SLOAN FEATURE FILM PRIZE AWARDED TO MIKE CAHILL’S ANOTHER EARTH  AT 2011 SUNDANCE FILM FESTIVAL

Park City, UT (January 29,2011) – Sundance Institute today announced that Another Earth, directed and written by Mike Cahill and written by Brit Marling,  is the recipient of the 2011 Alfred P. Sloan Feature Film Prize at this year’s Sundance Film Festival. Now in its ninth year, the Prize carries a $20,000 cash award by the Alfred P. Sloan Foundation, and is presented to an outstanding feature film focusing on science or technology as a theme, or depicting a scientist, engineer or mathematician as a major character.

The winning film was selected by a committee of film and science professionals “for its original use of subtly rendered scientific concept – the sudden appearance of an alternate Earth where everyone may be living parallel lives and destinies – to explore the themes of remorse and forgiveness.”

Another Earth(Director: Mike Cahill; Screenwriters: Mike Cahill and Brit Marling) — On the eve of the discovery of a duplicate Earth, a horrible tragedy irrevocably alters the lives of two strangers, who begin an unlikely love affair. Cast: William Mapother (cousin to Tom Cruise), Brit Marling, Jordan Baker, Robin Lord Taylor, Flint Beverage. 

www.sundance.org/festival



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Wednesday

James Franco, Best Actor Nom, Mobbed At Sundance Film Festival

PlayStation Green Room 

 

·         James Franco being mobbed by fans and signing autographs outside thePlayStation Green Room at Sundance.

Franco was just nominated for Best Actor for his role in 127 Hours. He will also co-host the 83rd Academy Awards.


Sundance Attendees and Guests take a break from the Festival at the PlayStation Green Room and try out some of the newest PlayStation®3 titles, including inFAMOUS 2, Killzone®3 and MLB 11® The Show™.

 

Silver has been singled out as the exclusive restaurant for some of the most anticipated films of the Festival and will host Hollywood A-listers attending Sundance.

 

All Photos Joe Scarnici  of Wire Image

·         Zooey Deschanel customizing her PS3 with her favorite color purple at thePlayStation Green Room during Sundance.

·         Susan Sarandon customizing a PS3 for her kids at the PlayStation Green Room during Sundance.

·         Tinsley Mortimer and her boyfriend Brian Mazza playing MLB 11 with 3-D glasses in the PlayStation Green Room at Sundance.

In related Sundance Film Festival news...

 PARK CITY, UT -- Sundance Institute and Mahindra today announced the winners of the inaugural Sundance Institute|Mahindra Global Filmmaking Award, in recognition and support of emerging independent filmmakers from around the world. The winning directors and projects are: Bogdan Mustata, WOLF from Romania; Ernesto Contreras, I DREAM IN ANOTHER LANGUAGE from Mexico; Seng Tat Liew, IN WHAT CITY DOES IT LIVE? from Malaysia; and Talya Lavie, ZERO MOTIVATION from Israel. The awards were presented at a private ceremony at the Sundance Film Festival, currently underway in Park City, Utah.

The Sundance Institute | Mahindra Global Filmmaking Award is part of a multifaceted agreement that exemplifies the commitment and support of world cinema by the Mahindra Group, one of the largest companies in India known throughout the world for its commitment to excellence and to social responsibility, and the nonprofit Sundance Institute, one of the world’s leading cultural organizations.

The partnership, which also includes the establishment of a Mumbai Mantra|Sundance Institute Screenwriters Lab in India, will extend over a three-year period. The Lab will provide an opportunity for 6 to 8 screenwriters from India to develop their works under the guidance of accomplished international screenwriters in an environment that encourages storytelling at the highest level. The Mumbai Mantra | Sundance Institute Screenwriting Lab March 2012 is inviting applications from Indian screenwriters onwww.mumbaimantra.com as part of its Open Submission Process.

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