Many proponents of green design put the emphasis on the "design" side of the equation. The thinking goes that IF green is going to be a revolution, it must first seduce the consumer by its design. We will buy something not just because it's good for us, but because we would choose it over another model whether the product were eco or not.
Cocobohème embodies this philosophy. It is a "soft mixture of craftiness, whim, aesthetics," and it is 100% French. Granted there has been an explosion of eco-friendly consumer products in recent years on the market, but it is nonetheless a challenge to find design concepts that are fresh and purely original.
Partners, Catherine Fouchard, art director, and Christian Mégevand, scenographer began their company in 2003. They like to describe their designs as "poetry with a practical side," and they've dosed up on ethics and making a signature out of using sustainable materials.
Their original creations of potato-starch based biopolymer chalkboard stickers and baby bibs were the first of their kind when they brought them onto the market. They've since launched with brown cardboard constructed stools shaped as pods, light-reflecting stickers that afix to clothing and bicycle helmets...and glow in the dark. They also offer a line of no glue, self-adhesive window stickers that allow in light while providing decorative themes on the windowpanes.
Their dining table ware is equal whimsy with birch-based wooden platters embossed with a white-lace doily and an egg cup that neatly cradles a perfectly hardboiled egg. And their light-weight birch salad bowl with matching salad tossers embossed with a black stencil design is chic, light, and comes with some assembly required!